Brand Story
Where Chinese Taoist culture meets Australian practical and relaxed vibes. Inspired by the "Fire Wind Cauldron" from the I Ching, symbolizing rejuvenation, our brand combines the numerical essence of "3" for fire and "5" for wind in its name. Our logo blends Arabic numerals, English letters, and simplified Chinese, inviting a diverse cultural appreciation.
We specialize in iterative design and choice, favoring small-batch production to enhance user feedback integration. Our clothing is not only multi-functional but also transforms seamlessly into bags, promoting sustainability by utilizing upcycled materials in our packaging. Designed with urban lifestyles in mind, our pieces cater to individuals seeking both comfort and style, adapting effortlessly to varied settings and personal tastes.
Discover fashion that evolves with you at 35 Thirty five, where every garment tells a story of thoughtful design and cultural resonance.
Designer Story
Meet Canwen Zhao, the creative force behind 35 Thirty-five, where design meets storytelling. With a decade of Australian academia and a profound connection to Chinese heritage, Canwen draws inspiration from Taoist principles and the symbolic depth of I Ching's "Fire Wind Cauldron." Her journey is shaped by personal experiences with systemic lupus erythematosus (SLE), which sensitizes her to sun exposure, influencing her focus on sun-protective apparel. With a background in costume design for film and a passion for creating narratives through fashion, Canwen crafts garments that marry tradition with innovation, offering a unique blend of functionality and narrative-rich design.